Popcard Rates

RATES

Clicks Advice Cards (2 Month campaign)

Campaign Options	Readership	No of Popcards	Radio Spots	Print Costs	Distribution Costs	Total
National Campaign	80 000	20 000	50*	R12 400	R14 500	R26 900

*Includes 50 spots on Clicks live radio valued at R15 000 (in the form of a live read off card)

Dis-Chem Cards ( 2 Month campaign)

Campaign Options	Readership Estimate	No of Popcards	Print Costs	Distribution Costs	Total
National Campaign	40 000	10 000	R9 400	R9 500	R18 900

Baby City Cards (2 Months campaign)

Campaign Options	Readership Estimate	No of Popcards	Radio Spots	Print Costs	Distribution Costs	Total
National Campaign	40 000	10 000	N/A	R9 400	R9 500	R18 900

Agency commission is 16.5% of Distribution Costs over all campaigns

Stores

Distributed in top 181 stores

Distributed in top 26 stores

Distributed in top 18 stores